Starlight City Mall: Smart Lighting & Energy Efficiency for a Modern Retail Complex in Hangzhou

At Shenzhen Smile Lighting Co., Ltd., we partnered with Starlight City Mall, a 50,000m² retail complex in Hangzhou, China, to deliver a customized LED and AI lighting solution. The project aimed to enhance customer experience, energy efficiency, and operational flexibility across retail spaces, common areas, and architectural features.

Project Challenges

1. High Energy Consumption: Traditional lighting systems wasted energy due to fixed brightness and lack of automation.
2. Dynamic Lighting Needs: Retailers required adaptable lighting for different product categories (e.g., fashion, electronics, food).
3. Operational Complexity: Manual control systems led to inefficiencies in maintenance and scene adjustments.

Our Solutions

Leveraging AI-driven lighting control and BIM 3D design, we implemented:

 High-CRI LED Strip Lighting for Retail Flexibility

• 98+ CRI LED Strips: Enhanced product visibility for fashion and jewelry displays, ensuring vibrant color rendering.
• Directional Lighting Modules: Adjustable beam angles focused light on key products, improving sales conversions.
• Modular Design: Pre-engineered strips enabled rapid installation across 500+ retail units, reducing downtime.

Sustainability & Compliance

• IP65-Rated Fixtures: Ensured durability in restrooms and outdoor areas.
• LEED Gold Certification: Lighting contributed 25% of the total score, aligning with the mall’s green goals.

Technology & Innovation

• BIM 3D Modeling: Optimized lighting layouts to avoid conflicts with HVAC and electrical systems.
• Wireless Mesh Network: Eliminated complex wiring, reducing installation time by 50%.
• Patented AI Algorithms: Integrated night sun AI Lighting Control Technology for precise simulation and debugging.

Results

• 35% energy savings compared to traditional systems.
• 20% increase in sales for participating retailers within 3 months.
• 95% client satisfaction with improved ambiance and operational efficiency.

Why Partner with Shenzhen Smile Lighting?

• Proven Expertise in Retail Spaces: 100+ completed projects in malls, supermarkets, and specialty stores.
• Rapid Delivery: Projects completed in 15 days/retail unit with 5-year warranty.
• Global Certifications: Compliant with EU, US, and Chinese energy standards.

Transform your retail space with intelligent, sustainable lighting. Contact us for a free consultation!